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In an environment of globalization and rapid technological evolution, the challenge of competitiveness compels companies to develop
additional skills and implement innovative models of organization, strategy and co-operation.
Survival in such an atmosphere of extended complexity means that competitive advantages have to be promoted, developed and maximized.
Emphasis should be placed on the development of the skills which provide opportunities to maximize potential. Therefore, the
assimilation and efficient use of information contained in knowledge (in its broad sense) together with innovation play a vital role.
Dynamic organization, interaction with our surroundings, the establishment of networks of co-operation, the correct identification of
driving forces and the ability to anticipate the dynamics of change are key factors when developing strategy. In essence, such skills
are critical to the success of organizations.
With this aim in mind, and as a result of a concerted effort between Cefamol, the Portuguese Moulds Industry Association and ICEP, the
Portuguese Foreign Trade Office, a forum has been formed which will act as a catalyst for reflecting on and debating the main trends and
perspectives for development in the Moulds Industry worldwide. This forum is the International Conference Moulds in Portugal 2002.
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